There is a widespread belief that women can't drive and shouldn't be able to, these were advocates for their rights... although I'm not too sure how serious this cause is. The spokesladies (in pink) knew little about their demonstration.
If you check out the Uzhorod trip photos, there's a sticker that women post on their cars to identify themselves as female drivers. Some people see this as worthy as it acknowledges possible risks, while some local feminists have taken it as simple mockery.